A new BDA Masterclass seminar to help dentists and their teams enhance the patient experience, perfect their communications skills and develop more effective business plans is to be launched by the British Dental Association (BDA). The event, Advanced business and communication skills for dental practices, will be led by top-flight speakers from the world-respected Henley Business School. It will also feature an interactive session analysing participants' communication styles and techniques.
Sessions on the one-day course will tackle subjects including improving the patient experience, enhancing the profitability of the business and developing a convincing business plan. The interactive afternoon session will look at determining personal communication styles, the advantages and disadvantages of different styles and employ an actor to demonstrate different communications techniques that can be applied in business situations.
Peter Ward, Chief Executive of the BDA, said:
"Communication and business skills are vital to the success of dental practices. This seminar brings dentists the very best advice from leaders in the field and provides clear ideas of how their knowledge can be translated to improve the everyday performance of the practice."
Details of the seminar, which was developed with the support of the British Dental Trade Association (BDTA), are available at: bda/events. It will first be held at London's Caf?© Royal on 28 November 2008. Seminars will also take place at The Novotel Birmingham Centre on 6 March 2009 and the Radisson Edwardian Manchester on 10 July 2009. Delegates can book online or by calling the BDA on 020 7563 4590.
The British Dental Association (BDA) is the professional association for dentists in the UK. It represents over 20,000 dentists working in general practice, in community and hospital settings, in academia and research, and in the armed forces. bda
The British Dental Trade Association (BDTA) represents and supports manufacturers and suppliers of dental products, services and technologies, to the benefit of members, the dental profession and the public. bdta.uk
One of the world's largest full-service business schools, Henley Business School at the University of Reading is also one of the few global business schools to hold achieve triple accredited status (AMBA, EQUIS, AACSB). The School comprises five distinctive units - the Schools of Economics, Management and Real Estate & Planning, the ICMA Centre and a corporate learning division. Henley Business School's internationally renowned offering includes an established range of undergraduate and postgraduate degrees, the world-ranked Henley MBA and world-leading corporate and executive education programmes which attract students and programme members from over 100 countries.
Henley Business School
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